In a bold move to bridge the gap between Africa’s fast-growing creative ecosystem and global investors, Livespot 360, one of Nigeria’s leading creative collectives, has unveiled “Deal Room”, a new platform designed to catalyse investment and collaboration within the continent’s entertainment and creative industries.
The Deal Room initiative aims to create structured opportunities for investors, creators, and businesses to connect, collaborate, and fund transformative ideas. With Africa’s creative economy estimated to be worth over $58 billion and projected to grow exponentially with digital expansion, Livespot 360 is positioning itself at the centre of this growth, offering a structured space for stakeholders to unlock value.
According to Livespot 360’s Founder and CEO, Deola Art Alade, the Deal Room was conceptualised to address one of the sector’s most pressing challenges — limited access to funding and scalable investment. “Africa is brimming with talent, innovation, and creativity, but there remains a disconnect between creators and investors who can help scale their ideas globally. The Deal Room bridges that divide,” she said.
The platform will bring together a mix of venture capitalists, private equity firms, angel investors, and institutional partners interested in music, film, fashion, tech-driven creativity, gaming, and digital media. Through curated pitch sessions, masterclasses, and networking events, creative entrepreneurs will have direct access to investors seeking high-impact projects with measurable potential.
Livespot 360, known for producing high-profile entertainment experiences and brand campaigns, is leveraging its strong industry connections and deep understanding of Africa’s creative landscape to ensure the Deal Room delivers real results. The initiative also aligns with broader efforts to professionalize Africa’s creative industries, ensuring they contribute meaningfully to GDP and job creation across the continent.
Industry experts have lauded the move, noting that Livespot 360’s Deal Room could become a pivotal platform for unlocking sustainable financing and building investor confidence in Africa’s creative economy.
As the continent’s creative voices continue to gain global attention — from Afrobeats to Nollywood and digital content creation — Livespot 360’s Deal Room stands out as a timely innovation, signalling a new era where creativity meets capital to drive economic transformation.
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