AfriMillions, a Nigerian lottery and gaming platform, has announced the launch of a ₦1 billion weekly progressive lottery, marking one of the largest prize offerings in the country’s gaming industry. The new product, which features a live weekly draw on Wazobia Max TV, is designed to boost transparency, entertainment value, and mass participation in Nigeria’s fast-growing lottery market.
According to AfriMillions, the weekly progressive jackpot will continue to roll over until a winner emerges, giving players the chance to compete for life-changing sums. By hosting the draw live on Wazobia Max TV, a popular indigenous-language television station, the company aims to build trust and reach a broad, diverse audience across the country. Live broadcasts are expected to reassure players about the fairness of the process while turning the draw into a shared national moment.
The launch comes as Nigeria’s lottery and gaming sector experiences renewed growth, driven by digital platforms, mobile payments, and increasing consumer interest in low-cost, high-reward games. AfriMillions is positioning its ₦1 billion jackpot as a flagship offering that blends traditional lottery appeal with modern media distribution and technology.
Beyond the headline prize, the platform says it has introduced multiple entry tiers and smaller cash rewards to ensure frequent winners and sustained engagement. This approach mirrors global lottery models where progressive jackpots attract attention, while secondary prizes keep players active week after week.
Industry observers note that visibility on mainstream television could give AfriMillions an edge in a competitive market that includes both established operators and newer digital-first entrants. Wazobia Max TV’s strong cultural resonance and wide reach may help the lottery appeal to audiences who are less active online but remain enthusiastic about televised entertainment.
However, the launch also places a spotlight on regulatory compliance and responsible gaming. Nigeria’s lottery operators are required to adhere to strict guidelines set by regulators, including transparency, consumer protection, and contributions to good causes. AfriMillions has stated that the new lottery complies with existing regulations and includes measures to promote responsible participation.
As competition intensifies, AfriMillions’ ₦1 billion weekly progressive lottery could reshape expectations around prize sizes, transparency, and audience engagement. If successful, it may encourage other operators to innovate further, reinforcing the role of live media and technology in the evolution of Nigeria’s lottery industry.
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